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Angst and HOA fees

"Rising HOA fee angers northwest community." This is the headline for a Nevada ABC-TV news story.

The story explains the impact of the fee increase on senior citizens residing in the HOA community.

In the story, neighbors say the homeowner association "regularly increases its monthly HOA fee by $5 or $10." And the reason for higher fees...too many plants requiring water that's becoming more costly as water rates go up throughout the area.

The HOA board initially "wanted to exchange some of the neighborhood's natural plant life with artificial alternatives," but "several homeowners didn't like the idea, arguing that real grass is important," according to the story. "The community manager says homeowners were given a chance to express their concern to the board, but not many came forward at all."

Because of many circumstances, associations sometimes need to adjust fees. And sometimes HOAs can actually reduce fees, as well. Naturally, raising fees rubs people the wrong way. Lowering fees, of course, usually is a good thing in the eyes of homeowners.

Whether associations raise or lower fees, communication can play a key role in how fee changes are perceived. When it's necessary to increase a fee -- when an increase can't be avoided -- carefully explaining the whys and wherefores may help calm emotions. There's also an opportunity through communication to provide bigger-picture perspectives about HOA fees...how they fund the amenities that enhance homeowners' quality of life and the value of their homes.

Reducing fees, of course, is good news that also gives association boards and managers an opportunity to communicate similar information about what HOA dues do.

Whatever the issue, thoughtful, careful communication can generate understanding and buy-in.

For help with HOA communication, contact: hoastrategic@gmail.com 

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